Discovery and Design

Sumy Designs is primarily a two-person design and development team, and I suspect we aren’t the only WordPress designers out there who operate with less than a handful of employees. We’ve learned a lot over the past ten years and have come up with a discovery and design system that has been successful for us. This presentation is focused on how small businesses can professionally present their designs to their clients before the development stage of web design begins.

The presentation will include detailed discovery questions that are design focused and related to the client’s audience, competition, marketing, and end objective. As well as the best way to gather specific information relating to the aesthetics of web design like color, photos, graphics and branding, and how to present the gathered discovery to the client through a detailed style guide and draft page design.